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The Crossroads

Events

The Crossroads is at the center of all major retailers in the greater Kalamazoo area.

🎶✨ Holiday Musical Performances ✨🎶 📅 Date: TBD Celebrate the sounds of the season with musical performances by local schools, churches, and community organizations! This special event brings together voices and talents from across the area to fill the air with holiday cheer.Shoppers and families can pause, listen, and enjoy the festive atmosphere while supporting local performers. From traditional carols to spirited holiday favorites, this event is designed to spread joy, bring the community together, and make holiday shopping even more magical. Event Highlights:<ul><li>🎵 Live holiday music from area schools, churches, &amp; organizations</li><li>🎄 A festive and family-friendly atmosphere</li><li>💙 Supporting local talent &amp; community spirit</li><li>🛍️ Enjoy music while you shop for the season</li></ul>Come be part of this joyful tradition as music, community, and holiday cheer come together to kick off the season!

Holiday Musical Performance

<img src="https://static.xx.fbcdn.net/images/emoji.php/v9/t88/1/16/1f385.png" alt="🎅" height="16" width="16">&nbsp;Find the Elf!Get ready for a festive holiday challenge! Our mischievous elf is hiding somewhere new in the mall each week — and we need your help to find them!<img src="https://static.xx.fbcdn.net/images/emoji.php/v9/t6b/1/16/1f575.png" alt="🕵️" height="16" width="16">&nbsp;How It WorksEvery Monday from November 24 through December 21, the elf will be hidden somewhere in the mall.Check our Instagram Stories every Monday, Wednesday, and Friday for clues to help you track it down!Once you spot the elf:Snap a photo with itFollow our Instagram pageTag us in your photoEach week you find the elf, you’ll earn one entry into our holiday giveaway — find the elf all five weeks to maximize your chances!<img src="https://static.xx.fbcdn.net/images/emoji.php/v9/t7e/1/16/1f4c5.png" alt="📅" height="16" width="16">&nbsp;Event DatesElf Hidden: Mondays before opening, Nov 24–Dec 21Clues Posted: Mondays, Wednesdays &amp; Fridays on InstagramGiveaway Announced: December 22<img src="https://static.xx.fbcdn.net/images/emoji.php/v9/t7/1/16/1f384.png" alt="🎄" height="16" width="16">&nbsp;Join the FunBring your friends and family, follow the clues, and enjoy holiday shopping while you search for our sneaky elf. It’s a fun and festive way to explore the mall this season!

Elf on the Shelf

🎅 Photos with Santa! Bring the whole family to capture the magic of the season with Santa Claus! Children and adults can share their holiday wishes and take a festive photo to treasure for years to come. 📅 When: November 21st - December 24th📍 Location: The Crossroads ✨ Event Highlights:Meet and greet with Santa ClausProfessional holiday photos available for purchaseFestive backdrop and decorations for the perfect holiday picture ✨ Make this holiday season extra magical! ✨When you book your Santa photo experience online, you’ll also receive 3 treats: 📸 50% off your Shutterfly order + 10 free holiday cards🎅 A personalized digital message from Santa before your visit🖍 A free 3-month trial to Crayola Create and Play<a href="https://whereissanta.com/mall/1206?utm_campaign=the-crossroads&amp;utm_medium=referral&amp;utm_source=website-summit-properties-usa" rel="noopener noreferrer" target="_blank">Where Is Santa - The Crossroads</a> *Walk ups are also welcome! We hope to see you soon!<img src="https://cdn-files.eu.placewise.com/f/CLOJPRCXDRoVY21zX2lubGluZV9hdHRhY2htZW50IhZ4ZWJ1WUxCX0pod19BZVM1Mk1IeFRROPDT5Uvvnc-_iCR8fvzy52XxSKrv">

Photos with Santa

🎁 More Hours. More Magic. The holidays are here, and we’re excited to share the spirit of the season with you. As you plan your visits, we encourage you to check our Holiday hours and explore everything we have to offer this time of year. Whether you’re shopping for gifts, enjoying time with loved ones, or simply getting into the festive mood, we’re here to help make your experience enjoyable. ✨ Plan Your Visit: Find our latest information here: <a href="https://www.thecrossroadsmall.com/hours" rel="noopener noreferrer" target="_blank">https://www.thecrossroadsmall.com/hours</a> We look forward to welcoming you throughout the season! 🛍️❄️

Holiday Shopping Hours - More Hours. More Magic. 

&nbsp;<img src="https://fonts.gstatic.com/s/e/notoemoji/16.0/1f3a8/72.png" alt="🎨">&nbsp;Calling All Local Artists!We’re turning blank mall walls into bold, rotating murals — and we want creatives like&nbsp;you&nbsp;to help lead the transformation. This is a&nbsp;volunteer opportunity&nbsp;to:<img src="https://fonts.gstatic.com/s/e/notoemoji/16.0/2728/72.png" alt="✨">&nbsp;Showcase your art in a prime, high-traffic location<img src="https://fonts.gstatic.com/s/e/notoemoji/16.0/2728/72.png" alt="✨">&nbsp;Spark local pride and bring people together through community-driven creativity<img src="https://fonts.gstatic.com/s/e/notoemoji/16.0/2728/72.png" alt="✨">&nbsp;Be featured in promotional materials and celebrated by the mall community<img src="https://fonts.gstatic.com/s/e/notoemoji/16.0/1f58c_fe0f/72.png" alt="🖌️">&nbsp;Each mural will be displayed for&nbsp;3 months, with new artists selected on a&nbsp;rolling basis&nbsp;— so there’s&nbsp;no deadline to apply. Whether you’re an experienced muralist or a passionate creator ready to make your mark, this is your moment to inspire and connect.Apply anytime:&nbsp;<a href="https://forms.gle/eLCvVoKNt3GCdYkc7" rel="noopener noreferrer" target="_blank" style="color: blue;">https://forms.gle/eLCvVoKNt3GCdYkc7</a>

Calling All Local Artists!

Summit Mural Program

📣 Calling all future marketers, creators, and go-getters!Want to get real-world experience, create fun content, and make an impact in your local mall? Join the Summit 360 Digital Marketing Internship — where your creativity actually counts.&nbsp;✨ This volunteer-based program gives you hands-on experience, a stronger resume, and a jump start into the world of marketing — and yes, you can still scroll TikTok 😉&nbsp;Apply now → <a href="https://forms.gle/uaMPEe38iTCPsAYG8" rel="noopener noreferrer" target="_blank">https://forms.gle/uaMPEe38iTCPsAYG8</a>&nbsp;&nbsp;<img src="https://cdn-files.eu.placewise.com/f/CN-JPRCUDxoVY21zX2lubGluZV9hdHRhY2htZW50IhY3aHRucVNfdFNYcVVWX3NneTl0RjNROPCK60Qhz1BKvP0LSCy4DV0p70WJ">

Discover

THE BEST BRANDS

Events

Summit Mural Program

Summit 360: Digital Mall Marketing Internship

Holiday Musical Performance

Summit Mural Program

Summit 360: Digital Mall Marketing Internship

Holiday Musical Performance

Summit Mural Program

Summit 360: Digital Mall Marketing Internship

All events

Summit Mural Program

Summit 360: Digital Mall Marketing Internship

Photos with Santa

Holiday Shopping Hours - More Hours. More Magic.

Elf on the Shelf

Holiday Musical Performance